Supplied launches SocialCart enabling seamless online selling for small businesses


Supplied, an all-in-one wholesale platform that supports the entire sales cycle of an online retail store, announced the launch of SocialCart, a unique e-commerce subscription model in its kind with competitive prices.

SocialCart reinforces Supplied’s position as a trusted and valuable resource for the small business owner looking to scale online.

Launched in 2020, Supplied provides small retail business owners with the tools, knowledge, and community to start and grow their online business.

SocialCart pursues this mission by providing entrepreneurs with industry-leading features such as Facebook Live Auto Billing allowing sellers to capitalize on changing e-commerce trends, while simplified online stores and inventory management streamline the backend management.

“I started Supplied with the goal of democratizing retail business ownership for everyone, not just those with high capital and unlimited resources. We’ve created a platform where new business owners can seamlessly connect with manufacturers, eliminating minimum order quantities. »

Joseph Heller, Founder and CEO of Supplied

COVID-19 has permanently changed the way consumers shop, with e-commerce expected to account for 22% of retail sales globally by 2023.

To respond to changing consumer buying behaviors, small business owners need the technology and tools to know where their customers are online.

SocialCart enables sellers to enter social commerce

SocialCart taps into the growing trend of social commerce, which is growing in the US and is already a popular way to shop in Asia.

As small businesses increasingly use Facebook and Instagram Live as a meaningful sales channel, SocialCart provides them with a seamless platform to grow and scale while eliminating back-office management.

In the future, the tool will support selling on all major social media platforms to provide sellers with an omnichannel approach to running their business online.

SocialCart offers a subscription model consisting of three plans (Basic, Growth, and Pro) that offer the following tools to make selling online easier than ever:

  • Automatic billing live on Facebook – Guaranteed to save hours of time, after each Facebook Live, sellers can view the invoices sent by SocialCart’s software and the payment status of each invoice. All that remains is to pack and ship.
  • E-commerce online store – With no setup or maintenance required, SocialCart provides small businesses with a fully functional online store with a custom SocialCart subdomain.
  • Inventory management system – A streamlined inventory management system helps small business owners stay organized, add products from any wholesaler, and automatically sync supplied orders.

While SocialCart’s subscription model includes these new tools, Supplied users get free access to the Supplied Wholesale Marketplace with no minimum order quantity, 30% off with Group Buy, free resources and educational tools via Supplied University, as well as community support.

As retail technology continues to evolve, SocialCart is a huge step forward for Supplied in truly supporting the full sales cycle.

This platform is a great asset to the live seller community and empowers small business owners around the world to make their dream of starting their business a reality.

Editorial note: This message is from a company press release and may have been edited for clarity.

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