Mahindra launches digital car sales on its Own-Online website

Mahindra starts selling new cars online through its Own-Online platform through a simple four-step process that even allows customers to verify their financial eligibility and choose from multiple financing programs to generate their sanction letter online. .

Mahindra Automotive has launched online new car sales for its entire new car model line-up through its new Own-Online website, designed to provide a complete end-to-end online vehicle ownership experience. Potential customers can now copy and paste this URL,, into their browser’s address bar and navigate the easy-to-use website, which largely has four steps set to complete. the online car buying process.

The first step is’Explore and customize ”. As the name suggests, customers can open the website and select any model they want, after which they will receive verification information through a required contact number entry process. Once this is done, customers can customize their vehicle with accessories and opt for services, such as extended warranty and roadside assistance. Customers can also use the online chat and video conferencing tools to chat with Mahindra’s online product and process experts to get all the help they need during the process.

The next step is’Get an instant exchange quote ‘. It requires customers to enter their existing vehicle information to receive an instant, real-time quote for their trade-in car. Customers will also be able to see a detailed price breakdown of their new Mahindra, with taxes, registration fees, and more.

After this step, customers will move on to the next step called ‘Choose Finance and Insurance ‘, which offers customers options of various financing and insurance programs and allows them to receive online approval for the same. It is safe to assume that this process may take some time and that customers will be given some sort of reservation number or customer ID, which they can use to access vehicle information and the finance program on the site. Web. However, the website says customers can generate multiple quotes by filling in their details to verify their financial eligibility and generate an online sanction letter for it, while the purchase of insurance is processed through their dealership. choice.

Once the approval of the financing plan has been obtained, they can proceed to the fourth and final step of the process, which is “Payment and delivery @doorstep “. As the name suggests, they can now make online payment for the vehicle and have their new Mahindra delivered to their doorstep.

Commenting on the launch of Own-Online, Veejay Nakra, CEO of Automotive Division, Mahindra & Mahindra, said: “Today we are delighted to launch the“ Own-Online ”platform, the car ownership India’s most comprehensive end-to-end online solution. Its simple and convenient 4-step journey allows the customer to own a Mahindra vehicle in less time than it takes to have a pizza delivered! ‘

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